23. April 2009
from 03:30 pm
Check In and Distribution of the conference materials
04:00 pm - 04:15 pm
Opening Statement
Crisis Communication for the Globalised World
Marc-Oliver Voigt
Editor-in-Chief, Communication Director
04:15 pm - 04:45 pm
Background
Today's crisis, tomorrow's recovery? Lessons from the Past and the Future
04:45 pm - 05:00 pm
Coffee Break
Module 1
Preparing for Crisis
05:00 pm - 05:45 pm
Case Study
Doing it right since WWII - How London prepares for the Crisis
Vernon Everitt
Mananaging Director of Marketing & Communications, Transport for London
05:45 pm - 07:15 pm
Workshop
Media Monitoring and Issues Management
more..
Jens Schuemann
Director Marketing, Sales & Corporate Development, Meta Communication International
Heinz Spremberg
CEO, Meta Communication International
05:45 pm - 07:15 pm
Workshop
Crisis Plan Benchmarking
more..
05:45 pm - 07:15 pm
Workshop
Crisis Preparedness
more..
Mike Seymour
International Director, Crisis and Issues Management, Daniel J Edelman
from 08:00 pm
Dinner Speech
James Appathurai
Spokesman and Head of Communication, NATO
24. April 2009
Module 2
Crisis Response
09:00 am - 09:45 am
Case Study
When Crisis comes within - Internal Crisis Communication
09:45 am - 10:30 am
Case Study
In the turmoil of the Finacial Crisis - Crisis Communication for the Media, the Clients and the Shareholders
Marianne Honkoop
Head of Corporate Communications, Fortis
10:30 am - 10:45 am
Coffee Break
10:45 am - 12:15 pm
Workshop
Litigation Communications Managing for the court of law within the court of public opinion
more..
Mike Seymour
International Director, Crisis and Issues Management, Daniel J Edelman
10:45 am - 12:15 pm
Workshop
CEO Positioning
more..
10:45 am - 12:15 pm
Workshop
Media Strategies in Crisis Communications
more..
Eleanor Giles
Associate Director, Text 100
12:15 pm - 01:15 pm
Lunch
01:15 pm - 02:45 pm
Workshop
Litigation Communications Managing for the court of law within the court of public opinion
more..
Mike Seymour
International Director, Crisis and Issues Management, Daniel J Edelman
01:15 pm - 02:45 pm
Workshop
CEO Positioning
more..
01:15 pm - 02:45 pm
Workshop
Media Strategies in Crisis Communications
more..
Eleanor Giles
Associate Director, Text 100
Module 3
Crisis Recovery
03:15 pm - 04:00 pm
Case Study
Recovering your Reputation and Looking Ahead - how Gazprom deals with the international political crisis.
Philip Dewhurst
Head of Public Relations, Gazprom
04:00 pm - 04:30 pm
Closing Statement
Decision Making in a Crisis and its aftermath - a psychological approach
Peter Ayton
Professor of Psychology, City University London
